Personalized training
Training is hard.
Coaching makes it simple.
Decisions, decisions. How do you know what pace you should be running? Does the tightness in your hamstring mean you need a rest day? Should you run through your fatigue or adjust your plan… and how, exactly?
Training can feel exhausting before you even put your running shoes on. You're faced with so many decisions about how to run and doubts about whether you’re doing it right. Training plans from a website or AI tool are not unique to your needs, and you don’t have a reliable source you can ask when questions come up.
That’s where personalized coaching comes in. I take the planning off your plate so that you can focus on the running! As your coach, I am able to take an informed, objective look at your training and guide you in a way that suits your individual needs.
You know what you want to accomplish. I’ll take the guesswork out of how to get there.
“Now when I go for a run, I know exactly what I’m doing and why. I love not having to think too much about my workouts.”
A personalized plan built around your actual life
Most standard training plans start with a race goal at the end, and work backwards to dictate how many miles are needed each week to hit that goal. There’s a fundamental problem with that if your body responds to training differently or your busy life needs a slower or more adjustable approach.
Your training plan needs to fit the hours and energy you actually have available — not an imaginary life that doesn’t have the commitments and challenges of the season you’re in!
Your age, training experience, stress levels, recovery habits, workload and life circumstances all influence how much training you can absorb. If your nervous system is sensitive, you’re working your way back from injury, or you have a highly unpredictable weekly schedule, your training needs to reflect that.
I don’t build training plans for goals without context. I build training around your real life.
When your training prioritizes your wellbeing, and your schedule and energy support your training, you’ll make more predictable progress — and enjoy running more!
What you get:
A training plan designed for your goals and running experience
Your running week is mapped out with the right balance of easy running, workouts, long runs, and recovery to keep you moving forward towards your goals. No two plans look the same.
Regular adjustments around real life
Your plan can change when life changes, as often as is necessary. And when your training shows you’re ready for more, I’ll help you safely progress to the next level.
Workout guidance and feedback
You'll understand the purpose of each workout, how hard it should feel, and how to approach it. Afterwards, you don’t have to wonder if it went well or if you should do something differently next time. My guidance and feedback are scaled to your level of knowledge and experience, and I’ll be looking at the context, not just the numbers.
A coach in your corner
You have someone to turn to when you're unsure, something doesn't feel right, or you need to make a training decision. I’m invested in your training and goals, just as you are!
What happens when life gets in the way?
Your training isn't ruined because you miss a workout. You or your kids may get sick. Your work schedule could change. Maybe you didn’t sleep well, or your legs feel terrible.
Disruptions are normal, and life often does get in the way of perfect training. It doesn’t mean your training is a failure! The real value of having a personal coach isn’t about having the perfect training plan — it’s having the right support so you can navigate changes with confidence.
Often, we can prevent problems before they even arise. And when something in your life, training or recovery changes, we adjust in a way that keeps you on the right track.
“Working with Heini was my first one on one coaching experience after years of online training plans. It has been awesome! Having her attention and feedback helped me learn more about the training process and about myself as a runner. I have so much more confidence in my abilities and reached my goals for the marathon I was training for.”
Sara, Oregon
“I am new to having a coach, and my favorite part is that my brain can relax with the planning and focus on the running. I don't feel silly running up and down a hill if someone I trust laid out a plan for me! I was nervous I wouldn't be able to commit, but so far hiring a coach has been a highlight of my year and a turning point for me as a runner.”
Brittany, Maryland
Personalized Training is a good fit for you if:
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You have a specific running goal or a race you're working towards.
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You already run consistently (or you're returning after some time off) but aren't sure how to structure your training.
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You want to improve without simply adding more miles.
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You are tired of googling your way through training.
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You want a plan that considers your real schedule.
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You're capable of training independently but don't want to figure everything out yourself.
Sustainable Performance Coaching is a better fit if:
You want personalized training plus deeper support around health, energy and stress management, motivation, mindset and the bigger picture.
“I am so happy with some of my fast paces, I definitely couldn’t have done them a few months ago!”
How it works:
1
We start with a conversation about your running goals, coaching needs and lifestyle so I understand your experience, commitments, schedule, and any injury concerns.
2
I’ll create a 100% custom online training plan for the next 2-4 weeks, with all your workouts and guidelines for completing them. You sync it with your running watch or app to share your workout data.
3
You leave workout notes in the app, and I’ll give you feedback and guidance based on both the data and anything else you tell me. You can reach out with your questions by email any time.
4
We check in regularly through the training portal and continuously review your training, progress and goals. I'll adjust your plan as needed.
You don't need to figure out your training alone!
You know where you want to go — let me help you figure out how to get there.