Personal online run coaching
Training is hard.
Coaching makes it simple.
Decisions, decisions. How do you know what pace you should be running? Does the tightness in your hamstring mean you need a rest day? How far should you go on your long run day?
Training can feel exhausting before you even put your running shoes on. You're faced with so many decisions about how to run and doubts about whether you’re doing it right. Even if you have a training plan from a website or app, it's not unique to your needs and you don’t have a reliable source you can ask when questions come up.
That’s where personalized coaching comes in. I take the planning off your plate so that you can focus on the running! As your coach, I am able to take an informed, objective look at your training and guide you in a way that suits your individual needs.
You know what you want to accomplish. I’ll take the guesswork out of how to get there.
“Now when I go for a run, I know exactly what I’m doing and why. I love not having to think too much about my workouts.”
A personalized plan built around your actual life
Most standard training plans start with a race goal at the end, and work backwards to dictate how many miles are needed each week to hit that goal. There’s a fundamental problem with that if your body responds to training differently or your busy life needs a slower or more adjustable approach.
Your training plan needs to fit the hours and energy you actually have available — not an imaginary life that doesn’t have the commitments and challenges of the season you’re in.
Your age, training experience, stress levels and life circumstances all influence how much training you can absorb. If you’re working your way back from injury, your nervous system is sensitive, or you have a highly unpredictable weekly schedule, your training needs to reflect that.
I don’t build training plans for goals without context. I build training around your real life.
When your schedule, capacity and training load are balanced, progress becomes more predictable. Training feels simpler and you'll enjoy running more!
What you get:
A training plan designed for your goals and running experience
Your running week is mapped out with the right balance of easy running, workouts, long runs, and recovery to keep you moving forward. No two plans look the same.
Regular adjustments around real life
Your plan can change when life changes, as often as is necessary. And when your training shows you’re ready for more, I’ll help you safely progress to the next level.
Workout guidance and feedback
You'll understand the purpose of each workout, how hard it should feel, and how to approach it. Afterwards, you don’t have to wonder if it went well or if you should do something differently next time. My guidance and feedback are scaled to your level of knowledge and experience, and I’ll be looking at the context, not just the numbers.
A coach in your corner
You have someone to turn to when you're unsure, something doesn't feel right, or you need to make a training decision. I’m invested in your training and goals, just as you are!
What happens when life gets in the way?
Your training isn't ruined because you miss a workout. You or your kids may get sick. Your work schedule could change. Maybe you didn’t sleep well, or your legs feel terrible today.
Disruptions are normal, and life often does get in the way of perfectly executing your training plan. It doesn't mean you're failing. The real value of having a personal coach isn’t about having the perfect training plan — it’s having the reassurance and support to navigate changes with confidence.
Often, we can prevent problems before they even arise. And when something in your life, training or recovery changes, we adjust in a way that keeps you on the right track.
“Training with Heini has brought so much joy to my life. It revitalized my relationship with running and my health and taught me that I can create new goals beyond meeting a certain pace. I like that Heini keeps it real in the best way. She is encouraging and celebrates wins, but also gives clarity on when and why it’s time to step it up a notch.”
Melissa, Michigan
“I am new to having a coach, and my favorite part is that my brain can relax with the planning and focus on the running. I don't feel silly running up and down a hill if someone I trust laid out a plan for me! I was nervous I wouldn't be able to commit, but so far hiring a coach has been a highlight of my year and a turning point for me as a runner.”
Brittany, Maryland
Run better by training smarter, not harder
When you work with me, you’ll learn how to “train for the long run”: stack the right building blocks now so that you can chase your running goals feeling strong and confident for many years to come.
How would you feel if you could:
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train well without constantly digging yourself into a hole?
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pursue ambitious goals without making every season of life revolve around running?
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adapt your training with shifts in your body and changes in your life?
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take recovery seriously without feeling like you're losing fitness?
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get older without assuming your best running is behind you?
With smart training, this is all possible. Let's start making a plan together!
“Heini’s training program was thoughtful, supportive, and completely doable. She guided me through training, nutrition and race prep with so much care.”
How it works:
1
WE SET THE FOUNDATION
I start by gathering information about your running goals, priorities, coaching needs and lifestyle. This helps me understand your running experience, schedule, obstacles, how you have trained in the past, and any injury concerns you may have.
2
WE MAKE A PLAN
Based on what you share, I’ll create a 100% custom online training plan for the next 2-4 weeks, with all your workouts and guidelines for completing them. You sync it with your running watch or app to share your workout data.
3
WE CHECK IN REGULARLY
You leave workout notes in the app, and I’ll give you feedback and guidance based on both the data and anything else you tell me. You can reach out with your questions any time, and I continue to be available to support you as you train.
4
WE REVIEW AND ADJUST
I continuously assess how you're doing in your training and progressing towards your goals, and I adjust your plan as needed. If you're on the Sustainable Performance plan, we meet every month to talk about your overall training balance, habits, and progress.
You don't need to figure out your training alone!
You know where you want to go — let me help you figure out how to get there.